guitars are some of the most historically important and highly influential musical instruments ever created. With a decades-long heritage that spans almost
every genre of modern music, Fender is responsible for the birth of rock ‘n’ roll and the position of the electric guitar as a cultural
Few guitars are as instantly recognisable or as well-loved as the Fender Stratocaster, which was developed in the early 1950s to build on
the success of the earlier Fender Telecaster model. From jazz, country and blues to rock, punk and metal, these incredibly versatile
guitars are still employed by seasoned professionals and budding amateurs alike.
In addition to its two flagship designs, Fender has released many other successful models. The short scale, versatile Jaguar and surf-rock inspired Jazzmaster have been adopted by grunge and rock players, whilst the Precision and Jazz bass designs remain the most popular bass guitars in the world.
Fender amplifiers are also critical to the tone of a huge number of guitarists both live and in the studio. The trademark clean sound of the Fender Twin has led to many more designs – from the small but powerful Blues Junior to the session player’s favourite Hot Rod Deluxe.
If you’re looking for a guitar for life that is capable of almost any style of playing then look no further than a Fender – with a
glittering heritage that makes it a cornerstone of musical history, Fender is a brand that makes a great guitar for every guitarist.